Civil Rights & Advocacy
(R40)
990 on File
HONEST ADS INC
Financial strength (30%)
59/100
Reliability (20%)
50/100
Effectiveness (25%)
41/100
Impact (25%)
No data yet
CharityAI™ Score
Not yet evaluated
Financial Overview — FY 2025
$60K
Total Revenue
$60K
Total Expenses
$28K
Net Assets
N/A
Employees
Revenue Sources
Expense Breakdown
Program Expense Ratio
58.4%
Fundraising Efficiency
N/A
Operating Reserve
5.65x
Liability-to-Asset
1.1%
Revenue Diversification
100.0%
Compared with Peers
FY 2025
Compared with 336 similar organizations
(United States, Civil Rights & Advocacy, under $100K in expenses), FY 2025.
This organization
Middle half of peers (P25–P75)
Peer median
| Ratio | This org | Peer median | Position (P10 → P90) | |
|---|---|---|---|---|
|
Program expense ratio
Program expenses / total expenses
· higher is better
|
58.4% | 73.0% |
P10P90
|
Below median |
|
Operating reserve
Months of expenses covered by net assets
· higher is better
|
5.7 mo | 15.4 mo |
P10P90
|
Below median |
|
Liabilities to assets
Total liabilities / total assets
· lower is better
|
1.1% | 0.0% |
P10P90
|
Below median |
|
Revenue concentration
Share of revenue from the largest source
· lower is better
|
100.0% | 100.0% |
P10P90
|
Bottom quarter |
|
Revenue growth
Year over year revenue growth
|
-35.1% | -9.9% |
P10P90
|
|
|
Expense growth
Year over year expense growth
|
-27.2% | -8.4% |
P10P90
|
|
|
Surplus margin
Surplus as a share of revenue
|
0.2% | 15.8% |
P10P90
|
Financial History
| Year | Revenue | Expenses | Net Assets | Program % | Staff |
|---|---|---|---|---|---|
| 2025 | $60K | $60K | $28K | 58.4% | — |
| 2024 | $93K | $82K | $28K | 73.6% | — |
| 2023 | $55K | $84K | $18K | 77.8% | — |
| 2022 | $70K | $68K | $47K | 62.1% | — |
| 2021 | $54K | $65K | N/A | — | 0 |
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