Public & Societal Benefit (W30) IRS Verified DX Registered 990 on File

BLUE STAR FAMILIES INC

EIN: 80-0369895 · ENCINITAS, CA 92024-0000 · United States · FY 2024 Data

3 out of 5 59 / 100 Based on 2+ years of filings

Financial strength (30%) 92/100

Reliability (20%) 50/100

Effectiveness (25%) 88/100

Impact (25%) No data yet

Financial data: FY 2024 · Scored 9/13/2026

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Mission Statement

Our mission it to support, connect and empower military families. Blue Star Families is a non-profit organization, created by real military families. We are committed to supporting one another through the unique challenges of military service and asking the larger civilian population to help as well, connecting military families regardless of rank, branch of service or physical location, and empowering military family members to create the best personal and family life possible for themselves. We do this by providing both online and physical chapter-based communities and by serving as a bridge between families and support and service organizations that are striving to help make military life more sustainable. Through outreach and involvement with national and local organizations, civilian communities and government entities, Blue Star Families works hand in hand to share the pride of service, promote healthier families, aid in our military readiness and contribute to our country's strength.

Financial Overview — FY 2024

$41.6M

Total Revenue

$23.1M

Total Expenses

$50.1M

Net Assets

111

Employees

Revenue Sources

Expense Breakdown

Program Expense Ratio 85.1%

Fundraising Efficiency N/A

Operating Reserve 26.01x

Liability-to-Asset 2.6%

Revenue Diversification 99.1%

Executive Compensation $2.5M

Compared with Peers

FY 2024

Compared with 98 similar organizations (United States, Public & Societal Benefit, $10M–$100M in expenses), FY 2024.

This organization Middle half of peers (P25–P75) Peer median

Ratio	This org	Peer median	Position (P10 → P90)
Program expense ratio Program expenses / total expenses · higher is better	85.1%	84.8%	P10P90	Above median
Admin expense ratio Management and general / total expenses · lower is better	9.9%	12.1%	P10P90	Above median
Fundraising expense ratio Fundraising expenses / total expenses · lower is better	5.0%	0.3%	P10P90	Bottom quarter
Operating reserve Months of expenses covered by net assets · higher is better	26.0 mo	9.7 mo	P10P90	Top quarter
Liabilities to assets Total liabilities / total assets · lower is better	2.6%	23.0%	P10P90	Top quarter
Revenue concentration Share of revenue from the largest source · lower is better	99.1%	92.7%	P10P90	Bottom quarter
Revenue growth Year over year revenue growth	38.8%	10.8%	P10P90
Expense growth Year over year expense growth	32.4%	7.0%	P10P90
Surplus margin Surplus as a share of revenue	44.5%	2.5%	P10P90

Financial History

Year	Revenue	Expenses	Net Assets	Program %	Staff
2024	$41.6M	$23.1M	$50.1M	85.1%	111
2023	$30.0M	$17.4M	$30.1M	85.6%	106
2022	$21.3M	$13.4M	$16.7M	84.5%	96
2021	$22.8M	$8.9M	N/A	—	78

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Organization Details

EIN: 80-0369895
State: CA
City: ENCINITAS
ZIP: 92024-0000
Classification: W30
Category: Public & Societal Benefit
Rating: 3★
Coverage: A
Last Updated: Aug 2026
IRS Ruling Year: 2009
Foundation Code: 15
Form 990: On File

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CharityAI™ rates charities from 0 to 100 using public filings (IRS Form 990 and the equivalent registries outside the US) together with the information the charity itself provides on DonationX. Ratings are recalculated every quarter, without human bias, and shown as stars.

Four pillars

Financial strength30%

Program expense ratio, fundraising efficiency, operating reserves, liabilities and revenue diversification, compared with similar organizations.

Reliability20%

Standing with the registry, filing history, verification and how complete the profile is.

Effectiveness25%

How much goes to programs and how consistently the organization delivers them.

Impact25%

The outcomes the charity reports on DonationX: people served, cost per service and results.

Stars

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A pillar with no data counts as zero. Without impact metrics the score is capped at 59 (three stars): only the charity can supply that data.
The coverage grade (A to D) says how much filing data the score rests on; NONE means there is not enough to rate.
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"Compared with peers" places the charity's key ratios against organizations of the same country, sector and size.

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